headline and deck

Sugar Love: A Not So Sweet Tale
We were smitten 10,000 years ago on the island of New Guinea. Today the average American downs 22.7 teaspoons a day.

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This headline and deck are featured in National Geographic’s August 2013 issue. I think the headline is clever and does a good job of introducing the article. The deck provides historical and current day information. I believe both the headline and deck catch the readers attention… it did with me at least. The photographs of the sugary goodness are really cool too. http://ngm.nationalgeographic.com/2013/08/sugar/clark-photography