Blog Assignment: Gestalt Principles in Web Design

Gestalt is a psychology term describing how people tend to organize visual elements into groups or “unified wholes” based on certain principles.

Some of the gestalt principles include:

  • figure and ground: establish significant differences between the object and its background, making the object stand out from its surroundings.
  • proximity and alignment: use the same font, color, or alignment to create unity.
  • continuation: elements were positioned on a line or a curve to indicate continuation or connectedness.
  • visual hierarchy: use size, shape or color variation to tell viewers which part are important, and which part are supplemental.

This week for the blog, you need to choose a website and talk about how the designer of that website applied those gestalt principles. Deadline is Friday at midnight.

To learn more about gestalt principles and web design, read here.

In addition to this blogging assignment, you need to upload a jpeg of your poster and comment on two other persons’ poster posts. Deadline is Sunday 11:49 PM.