I chose spalding as a representation of a website with good photography because there home page caught my attention with all of the differnet pictures that it displayed. The photograph above is one in a set of images that rotate on the home page. I took a screen shot of this image in particular because I feel like it grabs the viewers attention from the start. The concrast between the man’s body and the background gives the image an over all feeling of accomplishment. It makes it seem as if the man is workign really hard to achieve some aspect of physical fitness. The light highlights his athletic features which is what spalding is about. The photograph effectively communicates to the viewers that Spalding is an athletic company, and targets viewers who are into physical fitness or sports. I feel like the designer chose this image because it is general enough to make the viewer understand the object of the website, but not so specific that the viewer may think the website is for a specific sport. The picture adds depth to the website’s overall design by giving it a casual/determined tone which is what the target audience is looking for.