The large photo here was used as a visual element to effectively communicate with its viewers. Since this is a portfolio of Shelby Jacobs’ photography, the target audience of this is anyone who is interested in photography. She choose this particular image because it was simple, but could be interpreted in multiple ways. She also addressed a relationship between two people. According to Professor Taylor, showing relationships between people in photos is very important because it helps the viewers relate to the image. Additionally, I really like how the photo is taking up most of the space on the page. According to Bruni’s article, big photos sell! I also like how she used dark text over a light background. It helps the text stand out to the viewer.

The photo on this website was used to give the viewer a sense of the restaurant. It is apparent by the appealing visual presentation, that the restaurant serves upscale food. The target audience is people who can afford and are willing to pay for an expensive/luxurious meal. The designer chose this image to entice the viewer to make a reservation and come to the restaurant. The visual works really well with the content on the page as well. The bone on the lamb points to the navigation and directs the viewer’s eye to the information about the restaurant. The footer is appropriately placed below the edge of the plate. This is an excellent use of a photo background; I know I found the food very enticing.