My personal logo includes my initials, BBW, which stand for Bridget Bohannon Williams. I placed them in a triangle simply because that is my favorite shape. I flipped the middle “B” and made it bold just for stylistic purposes. I was really going for simplicity with clean, straight lines. It is black and white to again keep it simple. I created my logo on Photoshop. I have incorporated my logo into my website in the header and favicon. bridgewithat.com
Steve McCurry’s website is an instant draw. All of the photos he uses in his slideshow have excellent use of spot color and have great composition. The elements are all very eye-catching.
This webpage is about corporate entertaining. The Whitney Museum of American Art encourages corporations rent their places to hold events. Those photos work very well. The target audience are corporations which are going to hold various events and finding places. All of the photos show gorgeous rooms with luxuriant decorations. All of them are very attractive. The biggest one shows the scene of cocktail party from a high angle. It is unique and gives people a sense that they are monitoring the party as a planner.
To Write Love on Her Arms is a campaign designed to allow anyone to express themselves as the wonderful individuals they are. TWLOHA aims to help people who are struggling with depression, addiction, self-injury, and suicide. Photography has always been a large part of this website, specifically because images of self harm, in any form, were used to encourage this sort of harm by others, and TWLOHA tried to be the movement to stop that. The black and white color scheme, and image at the top of the page, serves to provide a striking contrast to the world of color that we live in. Sometimes, dealing with any type of harm, can be seen as black and white, and the color that brightens a day has to be found by one’s support system – the point of this movement. The rest of the pages throughout this website are coded to an image, and the images have something to do with that specific page.
Patagonia is such a great company… and their website reflects it. Their homepage features spectacular photographs that take up the majority of the page. The photograph depicts people wearing their clothing while out exploring. Their clothes are made to be worn outdoors while performing arduous activities. This specific photograph exemplifies that their clothing can stand up to harsh conditions the person puts it through. It also is perfect for this time of the year when people are preparing to buy apparel and gear for winter season sports. It is a beautiful quality photograph… it has a nice white background which allows for the bright pink jacket to stand out… it also uses the rule of thirds… and the ski pole leads our eye to the Patagonia jacket.
This is the Avon Cancer Walk website. The target audience of this website is anyone who wants to join the walk to raise money for a cancer cure. The image used on the homepage of the site is successful because it shows the emotions of the walkers and cancer survivors. It also shows depth with how deep the photo goes, making apparent all of the people who attend and support. The photo also supports the color scheme of the site (pink) and the words underneath the picture. The relationship here is meant to express “we survived cancer,” with hands in the air and happiness.